- Master of Publishing
- Master of Publishing Streams
- Masters Courses
- PUB 877: Special Topics in Publishing
- PUB 890: Professional Practices Seminar I
- PUB 891: Professional Practices Seminar II
- PUB 600: Topics in Publishing Management
- PUB 601: Editorial Theory and Practice
- PUB 602: Design & Production Control in Publishing
- PUB 603: Journal Management and Editing
- PUB 604: Technologies and Infrastructure for Academic Publishing
- PUB 605: Book Publishing Simulation
- PUB 606: Media Startup Simulation
- PUB 607: Publishing Technology Project
- PUB 611: Making Knowledge Public: How Research Makes Its Way Into Society
- PUB 631: Graphic Design: The Page and the Screen
- PUB 638: Design Awareness in Publishing Processes and Products
- PUB 648: Publishing and Social Change: Tech, Texts, and Revolution
- PUB 656: Institutional and International Event Planning and Management
- PUB 655: Online Marketing for Publishers
- PUB 800: Publishing and the Problem of Capitalism
- PUB 801: Theories of Publishing
- PUB 802: Technology & Evolving Forms of Publishing
- PUB 899: Publishing Internship
- PUB 900: Self-Directed Publishing Report
- PUB 901: Publishing Research Project
- Capstone Project Guidelines
- Faculty and Staff
- Awards and Financial Support
- A Path for Students of Past Cohorts to Complete Your MPub
- Undergraduate Minor
- Undergraduate Courses
- PUB 101: The Publication of Self in Everyday Life
- PUB 131: Publication Design Technologies
- PUB 201: The Publication of the Professional Self
- PUB 210W: Professional Writing Workshop
- PUB 212: Public Relations and Public Engagement
- PUB 231: Graphic Design Fundamentals
- PUB 331: Graphic Design in Transition: Print and Digital Books
- PUB 332: Graphic Design in Transition: Print and Digital Periodicals
- PUB 350: Marketing for Book Publishers
- PUB 355W: Online Marketing for Publishers
- PUB 371: Structure of the Book Publishing Industry in Canada
- PUB 372: The Book Publishing Process
- PUB 375: Magazine Publishing
- PUB 401: Technology and the Evolving Book
- PUB 410: Indigenous Editing Practices
- PUB 411: Making Knowledge Public: How Research Makes Its Way Into Society
- PUB 431: Publication Design Project
- PUB 438: Design Awareness in Publishing Process and Products
- PUB 448: Publishing and Social Change: Tech, Texts, and Revolution
- PUB 450: The Business of Book Publishing
- PUB 456: Institutional and International Event Planning
- PUB 458: Journalism as a Publishing Problem
- PUB 477: Publishing Practicum
- PUB 478: Publishing Workshop
- PUB 480 D100: Buy the Book: A History of Publication Design (STC)
- PUB 480 OL01: Accessible Publishing (OLC)
- Undergraduate Courses
- Workshops
- General Information and Cancellation Policy
- Travel and Accommodation
- Financial Assistance
- Publishing Workshops
- Contact 麻豆视频Publishing Workshops
- Research
- News & Events
- 麻豆视频
Meet Ala Serafin—MPub Alumni
This interview is part of our 鈥�3 Questions鈥� series with Publishing Minor students, Master of Publishing candidates, and MPub alumni.
Meet Ala Serafin, wordsmith, editor, designer, marketer, travel addict + 麻豆视频MPub graduate.
Portfolio:
LinkedIn:
Twitter:
What was something you wish you had done differently while in school?
AS: I wish I had taken more marketing classes in university, since I see now that sponsored content is the future of publishing (or at least I think so). There are an increasing number of lucrative opportunities in content marketing these days. I鈥檝e experienced this first-hand as I transitioned my publishing career from editorial to marketing.
What was the most valuable skill you took away from your time in the MPub program?
AS: For me, it was a tie between marketing and digital design skills (e.g. using Adobe CC, coding, branding, etc.). These were my greatest areas of development, since I entered the MPub program with years of editorial writing and editing experience.
What is 1 piece of advice you would give to current publishing students?
AS: Consider a future in content marketing. (I honestly love my job!)
Ala Serafin's graduate report is available online from the 麻豆视频library: Getting to WL: A Look at the Visual Evolution and 2015 Redesign of Western Living Magazine
Learn more about Canada's only Master of Publishing program. Application deadline each year is February 1st.